Category Archives: social media

Muppets Facebook Fan-A-Thon

Have you seen the Muppets Facebook Fan-A-Thon campaign yet? Head over to The Disney Blog to read my post about this amazing online promotion! Don’t forget to “Like!” Advertisements

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Companies Team Up to Fight Bullying

I really like this bit of information. A few children’s entertainment companies, including Cartoon Network and Sesame Workshop, have teamed up with Barnes & Noble and Simon & Schuster for National Bullying Prevention Month. In a campaign called Stop Bullying: … Continue reading

Posted in advertising, marketing, merchandise, online content, outbound marketing, public relations, social media, Uncategorized | Tagged , , , , , , | Leave a comment

Freddie From “iCarly” Blogs About Latest Episode

For those of you who are not familiar with the super-awesome Nickelodeon show iCarly…well, I pity you. Basically, it is a HI-larious show about three high schoolers, Carly, Sam, and Freddie (and Gibby, in this season), who own a popular … Continue reading

Posted in inbound marketing, marketing, nickelodeon, online content, outbound marketing, social media, television | Tagged , , , | 1 Comment

Crossover Episodes — The New Mini-Genre

The two biggest children’s TV competitors in the US, Disney and Nickelodeon, have jumped on a particular trend the past few years with some of their most popular series. This trend, called “crossover episodes”, is where the network will film … Continue reading

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(New) Star Tours Now Open at Disneyland!

Hey folks! This has been a very exciting week for Disneyland, what with the opening of their renovated Star Tours ride in Tomorrowland and the grand opening of The Little Mermaid: Ariel’s Undersea Adventure in California Adventure! I can’t wait to visit … Continue reading

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“Pirates 4” Making Waves…But Not as Many as the Others

After hiring an outside head of marketing for the film Pirates of the Caribbean: On Stranger Tides, Disney came up with some pretty exciting tactics for marketing the latest (yet, unfortunately, not the last) film in the P.O.T.C. series. Most … Continue reading

Posted in advertising, disney, inbound marketing, marketing, movies, online content, outbound marketing, pirates of the caribbean, social media | 1 Comment

Justin Bieber’s 17th Birthday Becomes Social Media Campaign for CharityWater.org Donations

As you may or may not have heard, the teenage pop sensation Justin Bieber turned 17 this month! While his most recent publicity may be coming from his documentary-style flick, “Never Say Never” or his relationship with Disney star Selena Gomez, … Continue reading

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